About

One system for your whole self‑improvement.

What Self+ is, how we build it and where it's going.

Our mission

Make self‑improvement so simple that you finally stick with it.

Nobody has to start over again. Everyone has one place, and people around them, to keep becoming their best self.

What it is.

Everything you do to become your best self, in one system with one Self+ Score. Log anything in seconds, even from your lock screen.

What it does.

One Self+ Score shows how it all adds up. Your friends see you show up, and you meet like-minded people in your city or wherever you travel.

Where it's going.

Coming next: Self+ Max, with an AI coach in your pocket. Then plans that adapt, deeper tracking, real coaches and every device. See the roadmap.

Founding members

It's your app too.

Founding members get priority on our feature request board: your votes weigh more, so you help decide what we build next. Your founding price stays below the regular price, and Self+ keeps getting better with new features and improvements.

Become a founding member
What's inside

Everything you need. One system.

Launching with the essentials on 1 January 2027, with more features rolling out during 2027. See the roadmap.

  • Know exactly what to do today.

    Every area feeds one Self+ Score and shows you the one thing that moves you most today.

    Self+ Score6 areas, one viewDaily guided plan30-day plansSimple or in-depth loggingExtended dashboardsLevels & streaks
    The Self+ Today screen with the score and today's plan

  • Habits that stick.

    Build a habit, break one, or just track it.

    Build good habits, quit bad onesSmart habitsAuto-completeA reason behind every habitStreaks & milestonesRest-day passMissed a day? A way backCreator routines in one tap
    Example
    Drink 3 L of waterBuild · smart, ticks itself
    67%
    No phone after 23:00Break · 9 days clean
    ✓
    CoffeeJust tracking · 2 cups today
    2
    Current streak12 days in a row · 160 days in total
    12

  • Goals you actually reach.

    Hit a total, keep an average or beat a personal best. Your habits move your goal forward.

    6 goal typesLinked to your habitsGoal statistics
    Example
    GoalRun a half marathon
    64% there
    Run 3 times a weekLinked habit
    ✓
    Sleep 7 hoursLinked habit
    ✓
    Strength 2 times a weekLinked habit
    1/2

  • Get stronger every week.

    Log a set in seconds and keep every session. Self+ shows when to add weight or reps.

    Progressive overloadWorkout plansStravaApple Health & Google FitPersonal recordsExercise libraryLive workout timerBody stats
    The Self+ workout screen

  • Eat well, your way.

    Snap a photo and AI does the counting, or log it yourself. Save meals and follow plans.

    Meals by photoDescribe it, AI logs itManual loggingWhole-ingredient searchCustom mealsMeal plansProtein & macrosHydration tracker
    Example
    Chicken rice bowlLogged from a photo · 3s
    Protein112 of 140 g
    80%
    Energy1,840 of 2,300 kcal
    80%
    Hydration2 of 3 L
    67%

  • Rest better. Think clearer.

    Your sleep counts in your score. Clear your head with guided sessions and a journal.

    Sleep in your ScoreFrom your wearableMeditationBreathworkJournalFocus timer
    Example
    Sleep7h 42m · synced
    88
    Breathwork5 min · done
    ✓
    Journal2 lines today
    ✓
    Focus timer25 min
    1/2

  • Understand why it works.

    Short daily lessons on habits, training, sleep and mindset, with quizzes that make it stick.

    Learning chaptersDaily lessonsQuizzesSpaced reviewLearning in your Score
    Example
    Chapter 3 · HabitsWhy small steps win
    Lesson 3 of 5
    Quiz4 of 5 right
    80%
    Spaced reviewTomorrow
    2

  • A coach that knows all of you.

    Coming next in Self+ Max: your coach sees how your sleep, training, nutrition and habits connect, and tells you what to change.

    Sees your whole systemDaily adviceVoice coachYour consent first
    Example

    Your sleep dipped this week. Try lights out 30 min earlier, your training score follows.

    You hit your protein 5 days in a row. Ready to add another strength session?

  • Show up, because your crew sees it.

    A group of friends who keep each other accountable. Everyone checks in daily and you see who showed up. Only your check-in is shared.

    Accountability groupDaily check-inSee who showed upBuddiesInvite friendsCrew challenges
    Example
    4 of 6 showed upToday
    67%
    Sam checked in2 min ago
    ✓

  • Find your people, anywhere.

    Meet like-minded people in your city or wherever you travel, and take on challenges together.

    Like-minded people near youCommunities in your cityMeet people when you travelOnline communities by interestCommunity challengesEventsPublic feedLeaderboardsMedals & share cards
    Example
    Communities for youYour city and your interests
    Your city groupMeetups and chat
    Join
    RunnersOnline · by interest
    Join
    30-day challengeCommunity challenge
    Day 14
View the roadmap
How we build it

Built by real developers, built to last.

Self+ is not a side project. Real developers build the app, so it's fast, solid and keeps improving after launch.

Roadmap · subject to change

What you're signing up for.

Founding members shape what comes next.

Launch1 Jan 2027

Simple from day one.

  • One overview

    Your home screen with your Self+ Score. One clear action, small daily steps.

  • Quick logging

    Workouts, nutrition, habits and goals. Meals by photo or description, AI does the rest.

  • Your crew, if you want one

    Daily check-in, see who showed up, keep each other accountable.

  • Community

    Communities in your city and online, with challenges and events.

  • Health sync

    Apple Health and Google Fit first. Whoop, Oura, Garmin and more later.

Be there on day one
After launchDuring 2027

Go deeper, everywhere you are.

Tap an area to see what's planned. Founding members vote on what comes first.

AI coach that knows your whole systemVoice coachYour consent firstCoach marketplaceReal coaches inside Self+Coach and client connectionDeeper AI coach
30-day guided planA reason behind every habitSwitch focus mid-planDay 1 to 30 supportSmart habitsBuild good habits, quit bad onesGoals linked to habitsGoal types: total, average, milestones, personal best, streak, limitCreator routines in one tap
Sleep in your ScoreLearning in your ScoreFull health dashboardBody statsProgressive overloadWorkout plansWhole-ingredient searchSimple or in-depth loggingDashboards & statisticsStravaPersonal recordsExercise libraryManual logging to the gramCustom mealsMeal plansProtein, macros & waterCycle trackingSupplement planImport from other appsSmart insightsLong-term historyShare and export
Desktop versionApple Watch appMore wearablesHome-screen widgetsLock-screen quick logLive workout timerMore languagesOffline logging
Public feedChallengesLeaderboardsBuddiesInvite friendsCrew challengesTime-bound habit challenges
Learning chaptersDaily lessonsQuizzesSpaced reviewMeditationBreathworkJournalFocus timer
LevelsMedalsToken shopStreak milestonesRest-day passShare cardsStreak freeze
The founder

Built by someone who needed it.

Stijn van Liempt, founder of Self+

“I used separate apps for everything and never saw the whole picture. So I'm building the one system I always wanted. For us.”

Around me, I was one of the few working on myself every day. With Self+ I want to bring people like us together: in the app, in our communities and at events.

Stijn van LiemptFounder, Self+
Launching 1 January 2027

Claim your founding spot.

Help build the system that actually keeps you consistent.

Become a founding member